Part of the BW Health Group family of companies, BW Consulting is an outcomes-focused healthcare consultancy — a collaboration of management consulting principals, former biopharma brand executives, strategists, technology experts, and scientists. With over 20 years of experience in rare disease, gene therapies, and emerging biologics, BW Consulting has launched over a dozen brands leveraging a data-driven omnichannel approach. BW Consulting uniquely builds commercial strategies starting at the patient level. By leveraging the latest machine learning tools to analyze millions of real-world de-identified patient records, BW Consulting provides solutions that drive outcomes.Learn more
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*IQVIA Launch Excellence VI (2019).
Our multichannel marketing strategy and approach to nonpersonal promotion during the pandemic has enabled clients to achieve their goals without interruption. For example, one client experienced:
from one HCP over a
5-month span during a time of no rep access